Google Sidewiki and Commenting

Google recently announced on their official blog a new web service called “Google Sidewiki”, which is a browser plug-in that opens a side pane beside your main browser page, and displays relevant human-contributed information to the topic you are reading. Currently only supports Internet Explorer 6+ and Firefox 2+, or read more about browser supports.

From technical point of view, the plug-in seems to be non-intrusive to any existing website, which means web masters and designers don’t need to make any change on their sites to adopt the technology. Only the users are needed to install the browser plug-in to enable such feature. In other words, site owners has no control on the side conversations happening in Sidewiki; they have to trust Google and their algorithm for the modulation.

One thought tho: instead of leaving comments directly to the site that inspires you, Google provides a side channel for users to post them somewhere else, diverting the traffic and discussion away from the originated site. Would this benefit the original site and give them more “google juice” (discribed by Jeff Jarvis)? Or is it stealing?

Visitors commenting on a web page or blog topic is nothing new. In fact, many would agree that some comments can add value to the topic, including corrections, suggestions, and additional information and links. In the most primitive form, many blog engines have built-in support to commenting and modulation, giving site owners total control to the side discussions.

As the awareness of “social networking” is rising and people value their comments as another important asset, there are versus web services that supports cross-site commenting. Such services offer archiving, better search engine optimization, creditability rating, which all together encourage an even higher usefulness of comments. The better known ones are Disqus.com and IntenseDebate.com. They provide a centralized commenting database and easy integration tools for site owners to embed the service into their sites.

Now entering Google, who’s trying to offer similar centralized commenting/knowledge searching service under their own brand. Will they win users from existing commenting system providers? Will the Sidewiki service ultimately benefits users, or simply further diluting the user contributed information which we already have so many outlets to discuss about and export to, say twitter, friendfeed, Yahoo Answers, Disqus.com and IntenseDebate.com?

Everybody in the web wants a piece of you.

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Design For Life

Although I’m determined to study for my Japanese class and do the home assignment, my another browser window with Google Reader displayed an attractive post from Core77, which ultimately sucked a whole hour from my precious Saturday night. It reads: Starck’s “Design for Life” now online. And let me say that, I’m absolutely *not* regret to have drained 60 minutes of my life watching this wonderful reality show from BBC.

Not that I’m particularly impressed by the reality show bit. However, I must admit that it’s the name “Philippe Starck” that caught my first attention when mindlessly skimming through the news feeds. Starck is a world famous designer who had created household products, electronics, hotel interior and a yacht. His projects are not limited to a particular specialty. But all the products have something in common: his design principles that focus on eco-friendliness, sustainability, practicability, and usability.

*spoiler alert*
An interesting bit in this episode is that, one of the contestants of the show presented “Joystick vs Power Sockets” as the metaphor of gender. The joystick represents the strength and focus of men in many aspects of life, but it lacks the freedom of movement. The power sockets, which has multiple flexible extension cords, represent the flexibility and balance that female has when connecting to different emotional and physical needs. Quite a nice thought – he is not telling you the obvious. He is telling a story.
*end of spoiler*

Moreover, Starck had presented at TED conference at 2007. You can see his talk “Philippe Starck thinks deep on design” on TED.com. If you’ve watched this talk, it is not difficult to find the coherent principles in this BBC “Design for Life” TV show.

By the way, another reason that I have vivid memory of this TED talk is because I had volunteered to review the traditional Chinese translation of it. Man am I proud of it! Click this link to view the traditional Chinese translation of “Philippe Starck thinks deep on design”.

Also, a serendipity I found is this Vimeo channel that contains lots of design video clips and shows. Link is http://vimeo.com/channels/designcollector

First episode of Design for Life from BBC

Design for Life from design on Vimeo.

Philippe Starck thinks deep on design from TED

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Corporate Identity


Photo taking in Sheung Wan, Hong Kong

It is not a full-colour store sign with attractive logo and exciting design. It is a mundane folding gate of an old corner store situated at an aging district in Hong Kong. The gate is made of metal with unique engraving of the store name. This kind of gate used to be very common in Hong Kong, but as technology advanced people chose to use other more attractive ways to promote their identity. To me, the engraved gate expresses the long term commitment of the business to the local market, which is no longer the key to success in a global oriented, fast-pace consumerism society. I sometimes wonder, that when we say the term “Corporate Identity / Identity Rebranding” does it always mean trashing the old, existing assets and introducing the new shiny techniques?

See also “Pepsi vs Coca-cola” logo evolution compiled by underconsideration.com for another example of the rebranding issue.

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Design for Emergency, Canada Line Emergency Door Release

I often see designs that make various assumptions and expectations to their users, whether it is culture, language, education level, gender, or “common sense”. These assumptions are usually hard to detect, as the testing process is usually deliberate and staged in a controller environment. But when the design is approved and applied to the real world, how well can they actually function?

Some designs can get away from it, since the usage environment might not be life-threatening. But when we are talking about designing for emergency experience, a tiny fraud can result to injury or even death. When an untrained, average person is put into a distressed situation, how well can one remain calm and operate smoothly, as many engineers assumed, to get out of danger?

Emergency door release in train

The picture above is taken from the Canada Line. If you look carefully into the picture, you might notice that there is an emergency door release switch located at the upper-right corner of the slide door. But I think it is very invisible to most people. Here is why:

  • The switch box is painted in the same colour as the interior of the train, except the small prints in red which I can positively argue that it fails the 10-foot test: you can neither read nor guess the meaning of the message if you read it from 10 feet away.
  • In distressed situation, most people cannot remain calm, stand in front of the sign and spend 10 seconds to read the instruction carefully. The instruction will become a blurry Blah Blah Blah. In fact, as one of my strongest peronsal design belief, “NO BODY READS MANUAL”.
  • Oh, and here it’s assumed that all passengers can read English. If you’re a visitor from non-English speaking country coming to Vancouver 2010 winter olympic, sorry to say that if there’s any emergency you are more likely to be trapped in the train.

"In Emergency break cover rotate handle open door" Run-on sentence?

Suggestions:

  • Use pictures and icons. And not just an artistic abstract Picasso picture, I’m talking about internationally well-known or standard graphical signage, or if non exists, design a new graphic carefully and test it with real people in unbiased tests.
  • Add contrast. Tons of web design / graphic design books has already mentioned it, and it’s really just common design sense. Use high contrast and “alert” colour such as Yellow/Black zebra stripe, or red.
  • Make the cover semi-transparent. This way, most people can still see what’s inside the box in normal condition, and unconsciously teach themselves how to use it. I found similar design in fire alarms and first-aid cabinet.

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About Calvin

Hello there, I’m Calvin Chun-yu Chan. Grew up in Hong Kong, studied and worked in Canada as web engineer+designer, now designing mobile apps in Tokyo. On my blog I would like to share my opinions on design, usability, culture and creativity.

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Twitter @calvincchan