Category Archives: Design

Japanese Public Information Symbols

pictogram_2Foundation for Personal Mobility and Ecological Transportation – Barrier Free Initiative contains a useful library of Japanese standard public information symbols. Here are some useful subpages: Standard information symbols – Main page Public Facilities (公共、一般施設) Transport Facilities (交通施設) Commercial Facilities (商業施設) Tourism, Culture, Sport Facilities (観光、文化、スポーツ施設) Safety (安全) Prohibition (禁止) Warning (注意) Mandatory (指示) Symbols for priority facilities Communication Board – a set of cards for people who can’t speak Japanese or with disabilities to communicate simple ideas, such as “what time is it”, “I need help”, “I have lost item”…etc. Please refer to their terms of use (in Japanese) [...]
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myGengo Raised $583K USD From Angel Investors, Doing Human Tweet Translation

myGengo tweet translation serviceEarlier in June I blogged about mygengo.com and their online tweet translation service Twiyaku. I argued that the service was not ideal for Corporate Japan to depend on, since it is difficult to translate technical terms and maintain a consistent image of the corporate identity. Apparently I underestimated the demand and how much people like the idea. According to Asiajin’s report, myGengo has raise 50 million yen (or $583,000 USD) from a group of angel investors. That shows the confidence that these investors have on the growing demand in human translation service for micro-blogging systems. Since the introduction of API (application [...]
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Robot to Serve You Soft Ice Cream

Yaskawa-KunYASUKAWA-KUN (やすかわくん), created by Yaskawa Electric Corporation, is a Dual-arm robot that serves you soft ice-cream while smiling at you. You can choose different combinations of flavor from the touchscreen, then the robot will slowly and joyfully follow the sequence and fix you a perfect cone of ice-cream. According to it’s Youtube description, YASUKAWA-KUN will be working at Tokyo Summer Land from 2010-July-25 to Aug-22. Make sure to run there if you want to see this smiling robot happily serves you a cone of soft cream. You can follow KASUKAWA-KUN on Twitter.
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Animated Construction Worker Sign Directs Traffic

Animated Road Work Sign in JapanAn animated road work ahead sign that looks like a worker waving a growing stick at the drivers. Taken in Japan. Thoughts: Does Japanese drivers response to humanoid signage better than wordy ones? What is the history of Japanese road work signs? How well does it work in day time vs. night time? Weather? Low visibility conditions?
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SPAM Japanese Package – Luncheon Meat Sushi

SPAM Japanese PackageOn the classic SPAM luncheon meat can, there is a burger made with a slice of SPAM. However on the localized Japanese version of the package, it is a luncheon meat sushi. This is an example of branding for culture, where the designer acknowledges the different food consumption habit, that in Asia SPAM is more often served with rice than burger buns. However this SPAM sushi package is only available in Japan, perhaps because the company figured that the Japanese market is more sensitive in cultural difference and would be more receptive to special localized branding? I lived in Hong [...]
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